some of our clients:
  • Johnson and Johnson
  • YPO
  • Bristol-Myers Squibb
  • US Army
  • Air New Zealand
  • WB
  • Red Bull
  • Frito Lay
  • Mercedes-Benz
  • Delta Airlines
  • bp

Assessment Associate Home

Certified Assessment Associates may present 90-minute follow up sessions within specific guidelines with individual End Users and/or Corporate Optimal Thinking Online Assessment clients. You interpret the nuances in reports, provide additional options, and further the optimization process.

You were required to obtain an 85 percent score utilizing open book examination, and demonstrated proficiency in the exercises provided to achieve certification. Your name is listed in our Certified Assessment Associate database. Your certification is not transferable to another person or entity.

Policies and Guidelines

You may describe yourself in the following manner on your business card:

  • Name, Certified Optimal Thinking Assessment Associate
  • Name, a Certified Optimal Thinking Assessment Associate by, a division of The World Academy of Personal Development Inc.
  • Name, a Certified Optimal Thinking Assessment Associate by

You may not describe yourself as an Optimal Thinking expert, Optimal Thinking trainer, Optimal Thinking coach, or Optimal Thinking facilitator.

You may describe yourself as a Certified Optimal Thinking Assessment Associate or a Certified Optimal Thinking Assessment Facilitator. You are certified specifically and only to facilitate a 90-minute follow up session for the Optimal Thinking 360 Assessment.

  • You may not employ the Optimal Thinking Online Assessment as the primary determinant for hiring or deciding job assignments. However, knowledge of thinking styles may help people recognize where they are best suited, why they may be satisfied or dissatisfied with their job function, and will help teams and co-workers communicate optimally. The assessment is particularly useful for personal and interpersonal optimization.
  • A core ethic of the assessment is that participants must decide if they want to share their results with anyone else. When individual results are not confidential, participants will not be honest and the Optimal Thinking Online Assessment will be compromised. The Certified Assessment Associate can respect confidentiality, and still provide group profiles and information that will benefit the organization.

International Certified Associates

With the exclusion of the header and footer, you may add the following pages to your website:


On each page, the following text must be displayed clearly.

  • Name, a Certified Optimal Thinking Assessment Associate by

© Copyright 1998 – 2015. The World Academy of Personal Development Inc. All Rights Reserved. OPTIMAL THINKING® is a registered trademark of The World Academy of Personal Development Inc. optimalthinkingTM, optimalthinkerTM, optimalthinkTM and thinkoptimallyTM are trademarks of The World Academy of Personal Development Inc. No portion of this page may be copied, retransmitted, reposted, duplicated or otherwise used without the express written permission of the author.

No other reference to Optimal Thinking or modification of text is permitted.

Testimonials specifically pertaining to the assessment can be viewed at, and We have been given permission to quote the people who have endorsed the assessment.  You may include these testimonials on your website.

You will see that has included testimonials regarding the Optimal Thinking book as our entire site refers to Optimal Thinking. You may excerpt text (but not change the text) from and for your website, specifically for the purposes of purchasing these products from for your end users.  You may not use the header or footer. All other rights are reserved by The World Academy of Personal Development Inc.

Prior to launching your website with information pertaining to Optimal Thinking and, you are required to contact The World Academy of Personal Development Inc. to review and approve the contents

Failure to comply with the above will result in immediate termination of your Certification.

  • Your assessment was easy and quick to complete. I cannot think of any dislikes.

    Larry Jadrych, CPA, Senior Consultant,

    Callaway Partners Practice of Huron Consulting Group, Inc.

  • I enjoyed the insight in to how my thinking style interacts with others. I felt the description of the interaction was accurate.

    Bennett Letwin, Innovation Strategist,


  • The discussion of "how to" connect with other "thinking types" will be helpful with my relationships with others, both at work and in my personal life.

    Tom Rutenberg, CFO,

    C.W. Hurt Contractors, Inc.

  • The assessment itself is very comprehensive. I also like that it is in pdf format and not just html so I can save it and read it while not on the internet.

    Elaine Wuertz, Chairman of the Board,

    Life Science Information Technology Global Institute.

  • Forces you to think outside the box of the Myers Briggs or similar tools. Also shows you more of a rounded look at who you are and how you think than other assessments.

    Kurt Weber, Senior Financial Executive,

    The Johnsson Group.

  • This analysis provides a sound method for gaining insight into how your thinking and actions are perceived by others unlike other ways such information can be obtained. It provides a good understanding of how to recognize your own style and enables you to consider how to improve.

    Lenny Bart, Exec.V.P. Administration, Warner Bros.

    Domestic TV Distribution